Recently, I went with my best friend and little sister to the vibrant and super playful Color Factory in San Francisco.
If you’re unfamiliar with this trendy hands-on, pop-up museum just know that it’s basically Disneyland for the Instagram-obsessed. Similar to the well known, Museum of Ice Cream, the Color Factory was designed to showcase the colorful art of many different artists, through smell, taste, sound and touch. With Instagram in mind, each room is completely interactive and equipped with selfie-stations to help you capture the perfect pic.
We were welcomed in to the museum with tasty sugar cookies and a very unique smelling scent wall!
Of course, I wore black and white to a museum dedicated to bright colors. I absolutely loved this black and white striped room, however, I was not a huge fan of the charcoal lemonade. (I literally smiled, imagined it was a wellness shot, and took it like a champ in front of the worker LOL.) Sofia seemed to enjoy the drink though!
2 of my favorite things: Chai tea and fruit cups.
I was a bit claustrophobic in this room, but nonetheless it was still super cool to be in a room dedicated to balloons! I genuinely felt like I was in a “balloon bath”.
Hi, welcome to my favorite room! The rainbow floor, disco balls, and poppy music, gave me dreamy, prom vibes. When we walked in, I literally saw tons of people laying on the floor, which reminded me how unconventional this museum was. Of course, we had to join them. Anything to get the coolest photo, right?
A space where it’s actually encouraged to color and draw all over the walls.
1,000 colorful ribbons that you can actually walk through and hide in.
Although I am a huge germaphobe, I still had a ton of fun the confetti room. It was definitely the most “Instagrammable” spot of the museum, and it was cool to feel like a kid again, sprinkling confetti everywhere and making a huge mess. (Pro tip: this is the perfect spot to take a Boomerang!)
The lilac room, titled #Selfie, was artsy and ironic, in the coolest way possible. It represented our society’s fascination and obsession with taking selfies, by printing out Instagram pics that have “selfie” hashtagged. I thought it was interesting to see the photos laying on the floor getting ripped, crumpled, and stepped on.
If you haven’t seen this massive, brightly colored ball pit all over your Instagram feed, expect it to flow through these next couple months. This last room is the most popular and known exhibit of the entire museum. The pit is 3 feet, but do not underestimate it’s deepness. I struggled getting through the pit, but it was still a ton of fun! When you leave, you also get ice cream!
Obviously, I didn’t include every inch of the museum, (pssst. the bathrooms and staircases are worth checking out) but I highly suggest you all check this place out. As of now, the entire museum is sold out, but I did hear that they are extending the pop-up’s stay, so I’m sure more tickets will be up soon.